"What You See Is What You Get" With Sony And Light Source's 24-Inch -- 22.5-Inch Viewable Image -- Super-Wide Trinitron Display/Colortron Color System Bundle; Sony and Light Source Continue Commitment to Color Accuracy Needs Of High-End Display Customers.LAS VEGAS--(BUSINESS WIRE)--Dec. 9, 1996--Sony Electronics and Light Source today announced that Sony will bundle a custom version of Light Source's Colortron(a) Color System with Sony's new super-wide GDM-W900 24-inch (22.5-inch viewable image The actual diagonal image on a monitor screen. For a long time, CRT measurements have been overstated; for example, a 17" CRT is generally between 15" and 15.8" diagonal. On the other hand, flat panel monitors on laptops, and later on desktops, have always provided accurate measurements, ) Trinitron display. "This bundle gives graphic arts, pre-press, visualization/animation and other professional color users a comprehensive, cost-effective color solution," said Michael Fox, marketing manager for Sony Information Technologies of America, a divisional company of Sony Electronics Inc. "Users of high-end color displays demand excellent color accuracy and won't settle for anything less," Fox said. "By offering Light Source's Colortron with our high-end SE display series and bundling it with our new Multiscan GDM-W900 24-inch display, Sony customers get a cross-platform, cost-effective total color solution." The Colortron will also be offered as an option on Sony's high-end 17- and 20-inch (15.9 and 19.1-inch viewable image) SE displays. The Sony version of the Colortron Color System includes Colortron II(a), a highly accurate hand-held 32-band measurement device that reads and captures color from reflective, transmissive and emissive e·mis·sive adj. Having the power or tendency to emit matter or energy; emitting. surfaces; ColorShop(a), software designed for the manipulation and communication of color; and the SpectroCalibrator(a), which accurately calibrates, stabilizes and corrects displays. The Sony version will include software, cabling, documentation and support for both the Macintosh and the Windows 95 operating systems. The system also creates a Photoshop Monitor Setup profile or ColorSync 2.0/ICC monitor profile that allows matching and stabilization of multiple monitors over time. For Macintosh and PC users who demand accurate color, the Colortron System acts not only as a display calibrator calibrator an instrument for dilating a tubular structure or for determining the caliber of such a structure. but also a spectrophotometer spectrophotometer, instrument for measuring and comparing the intensities of common spectral lines in the spectra of two different sources of light. See photometry; spectroscope; spectrum. , colorimeter A device that measures the red, green and blue values of color. See colorimetry and color calibration. Contrast with densitometer. and densitometer A device that calibrates the relative strength of a color using complementary filters. Contrast with colorimeter. . This combination of tools gives users the ability to capture a color from a physical object, and accurately reproduce it on the display. "For years customers have demanded Trinitron quality for graphics and pre-press," said Vince Schiavo, vice president of worldwide sales and marketing at Light Source. "With the introduction of the GDM-W900 display, Sony and Light Source have created an outstanding soft proofing display solution." The Sony GDM-W900 display with the Colortron bundle will carry an estimated selling price of $4,999(a). Light Source Computer Images, Inc. was founded in 1989. Their products include the Colortron Color System for Macintosh and Windows, and Spotlight, a desktop precision light source. Light Source, a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. , is located at 4040 Civic Center Drive, 4th Floor, San Rafael, CA 94903, phone: 415/446-4200, fax: 415/492-8011, (http://www.ls.com). Based in San Jose, Sony Information Technologies of America markets Sony-branded computer products, including the Sony personal computer, Trinitron displays, CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). and CD-R (CD-Recordable) A writable CD technology using a type of compact disc that can be recorded, but not erased (CD-Rs are "write once" discs). CD-R discs are used to master CD-ROMs, to back up data and to make copies of data for distribution. drives, and other multimedia products through distributors, resellers and consumer retailers. For additional information about Sony's computer peripheral products, call 800/352-7669 or visit Sony's World Wide Web site at:www.sony.com/technology. (a) Price listed is an estimated U.S. retail price. Actual retail price may vary. CONTACT: Sony Electronics Lisa Young, 408/955-5142 lisa_young@mail.sel.sony.com OR Technology Solutions, Inc. Lisa Bullard, 408/280-6000 ext. 216 lbullard@ca.tsipr.com OR Light Source, Inc. Dave Buell, 415/446-4240 dbuell@ls.com OR McLean Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most Barbara Troast, 415/513-8800 troast@mcleanpr.com |
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