"There's Nothing Micro About It".The Citi Foundation and the Financial Times Announce Launch of Microentrepreneurship Awareness Campaign NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- The Citi Foundation and the Financial Times announced today the launch of "There's Nothing Micro About It," a unique microentrepreneurship awareness campaign, which coincides with the Clinton Clinton. 1 Town (1990 pop. 12,767), Middlesex co., S Conn., on Long Island Sound; settled 1663, set off from Killingworth and inc. 1838. The school that later became Yale opened here in 1702. Global Initiative's 2007 Mid-Year Meeting. The launch of this unique collaborative effort grew out of both organizations' commitments to microfinance microfinance: see microcredit. and poverty alleviation made at the 2006 Clinton Global Initiative. The campaign is comprised of a series of print ads that will run in the Financial Times throughout the year, starting with a full-page adj. 1. occupying an entire page in a book or paper; as, a full-page ad s>. Adj. 1. full-page - occupying an entire page in a book or paper; "a full-page ad" ad today, and the launch of a new website (citimicroawards.com/FT), dedicated to microentrepreneurship. The site will highlight the Citi Microentrepreneurship Awards, which took place in more than 20 countries on five continents, last year's award winners, and will offer links to general news and information about microfinance activities around the world. In launching the campaign, Ajay Ajay (Telugu: అజయ్, Hindi: अजय, Urdu: اَجے) Sanskrit Meaning The word Ajay is related to the Sanskrit word "Ajeya", which means "Victorious" or "Un-Conquerable". Banga, Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Citi's Global Consumer Group International, said, "We are extremely pleased to work with the Financial Times to raise awareness of microfinance and its power to build prosperity in local economies around the world. By highlighting the efforts of hundreds of extraordinary Citi Microentrepreneur Award winners, we hope to inspire others to recognize that the power to make a difference is in our hands." Robin Johnson Robin Johnson (born May 24, 1964), is an American actress. Johnson grew up in Park Slope, Brooklyn, New York City. One day when she was 15, sneaking a KOOL on the steps of Brooklyn Technical High School, a man (who has never since been identified) came up to her, told her , President-Americas, the Financial Times, concurred, "This is a very special project for us at the Financial Times. We are committed to supporting microfinance which is recognized as an effective poverty alleviation tool in developing economies around the world. And we are particularly pleased to have the opportunity to sponsor the awareness campaign for the Citi Microentrepreneurship Awards, to encourage microentrepreneurship on a global basis, and to raise awareness of the microfinance industry overall." Pam Flaherty, President and CEO, Citi Foundation, added, "We are deeply committed to the field of microfinance, and have contributed nearly $40 million to more than 200 microfinance organizations over the past seven years. Through our funding we seek to help microfinance institutions provide hard working microentrepreneurs around the world with greater access to economic opportunities and the tools they need to achieve success." The ad campaign was developed by Fallon and the website was designed by M&C Saatchi. Citi, the leading global financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. company, has some 200 million customer accounts and does business in more than 100 countries, providing consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Citi's major brand names include Citibank, CitiFinancial, Primerica, Citi Smith Barney Smith Barney is a division of Citigroup Global Capital Markets Inc., a global, full-service financial firm, that provides brokerage, investment banking and asset management services to corporations, governments and individuals around the world. and Banamex. Additional information may be found at www.citigroup.com or www.citi.com. The Citigroup Foundation supports organizations that help people improve their lives, businesses to grow, and communities to prosper around the world. The Citigroup Foundation focuses its grants primarily in three areas: financial education, educating the next generation, and building communities and entrepreneurs. Additional information can be found at http://www.citigroupfoundation.org/. About the Financial Times Financial Times is one of the world's leading business information brands, internationally recognized for its authoritative news, comment and analysis. Whether in print or online, the Financial Times is essential reading for the global business community. Printed at 23 sites worldwide, the Financial Times newspaper has a daily circulation of over 447,000 and a readership read·er·ship n. 1. The readers of a publication considered as a group. 2. Chiefly British The office of a reader at a university. of more than 1.4 million people worldwide. FT.com (http://www.ft.com) is one of the world's leading business information portals, and the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the partner of the Financial Times. FT.com has over 5 million unique monthly users that generate more than 41 million monthly page views. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion