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"Steaming" Rainforest Cafe selects Lawson for financials.


MINNEAPOLIS--(BUSINESS WIRE)--May 27, 1997--

Web technology, activity-based management Activity-based management (ABM) is a method of identifying and evaluating activities that a business performs using activity-based costing to carry out a value chain analysis or a re-engineering initiative to improve strategic and operational decisions in an organization.  key to

hot retail vertical win

Lawson Software (Lawson Software, St. Paul, MN, www.lawson.com) A software company that specializes in ERP for vertical markets including health care, retail, public sector, professional and financial services. , the Web Enterprise Company, has won a quarter-million dollar, multi-product software contract with Rainforest Cafe Rainforest Cafe is a themed restaurant chain owned by Landry's Restaurants, Inc. of Houston, Texas. It was founded and created by entrepreneur Steven Schussler. Description  Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: RAIN), one of the fastest growing restaurant/retail chains in the U.S.

Rainforest Cafe has licensed LAWSON INSIGHT A family of ERP applications from Lawson Software. It integrates with non-Lawson MRP (manufacturing) systems and provides the back-end processing for industries such as health care, retail, public sector and professional and financial services. (TM) Financials, and will use Lawson's Financials Web Service Center to extend accounts payable and purchasing access worldwide, while providing real-time financial reporting to employees at locations nationwide, with plans to expand internationally. Additionally, Rainforest Cafe will employ Lawson's Activity Management capabilities to control capital management of retail construction projects at an average of $6 to $12 million per project, while tracking profitability and return-on-investment for existing stores.

Rainforest Cafe selected Lawson in a comprehensive evaluation that included PeopleSoft, SQL SQL
 in full Structured Query Language.

Computer programming language used for retrieving records or parts of records in databases and performing various calculations before displaying the results.
 Financials and FlexiInternational. The retail market, one of Lawson's key vertical segments, has produced 21 contracts for Lawson Software in the past quarter.

"Our revenues grew 260 percent last year, so we're dependent on innovative technology to manage the infrastructure supporting our growth," said Mark Robinow, CFO See Chief Financial Officer.  at Rainforest Cafe. "Lawson Software's Web-deployable technology, coupled with its ability to provide access to quality financial and operational information, is a perfect example of a technology solution with bottom-line impact."

Rainforest Cafe plans a rapid three-month implementation cycle. The software will run on an IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  RS/6000 server with IBM-compatible PC A PC that is compatible with the IBM PC and PS/2 standards. Although this term is still used, it had validity in the early days when PC makers were trying to copy the IBM PC, and many PCs were not compatible. Today, PCs conform to standards set by Intel, Microsoft and the PC industry at large.  clients. As soon as practical, the system will be converted to the Windows NT platform.

"As our competitors' client/server implementations continue to drag out over periods of years, Lawson's rapid deployment is giving customers much faster return on their investment," said Dan Metzger, executive vice president of marketing, Lawson Software. "Progressive, fast-growing companies are realizing the strength of Lawson's total solution and the potential that the Internet holds for streamlining their business operations. They are choosing Lawson over the traditional leaders, and gaining a better all-around solution."

IDC recently named Lawson Software number one worldwide in 1996 web enterprise application software revenue based on preliminary estimates.

Rainforest Cafe, Inc. develops, owns and operates combination restaurant/retail stores offering a stimulating and entertaining rain forest theme, providing visitors with "A Wild Place to Shop and Eat(R)." Rainforest Cafe, Inc. (www.rainforestcafe.com), common shares are traded on the NASDAQ National Market under the symbol RAIN.

Lawson Software, the Web Company, is a $123 million provider of Web-deployable client/server business applications, specializing in financials, human resources, procurement and supply chain management. Founded in 1975 and headquartered in Minneapolis, the organization employs over 1000 professionals world-wide. Offices are located Atlanta; Boston; Calgary; Chicago; Columbus; Dallas; London; Los Angeles; New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
; San Francisco; Seattle; Toronto; and Washington, D.C., with affiliates in Europe and Africa. Additional information about Lawson Software and its products and services is available on the company's Web site, URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
: http://www.lawson.com, or by calling (800) 477-1357.

Lawson and LAWSON INSIGHT are registered trademarks of Lawson Software. Other company and product names are the trademarks of their respective companies.

CONTACT: Judith Rothrock, Vice President, Corporate

Communications

203/459-1142, judith.rothrock@lawson.com

Nancy Harrower, Director, Corporate Communications

612/362-4766, nancy.harrower@lawson.com

Alison Minaglia, ARM Communications

203/328-9695
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 27, 1997
Words:536
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