"PromoWorks & Octagon Reach an Agreement for Exclusive Sales and Marketing Rights".Business Editors CHICAGO--(BUSINESS WIRE)--Aug. 21, 2000 PromoWorks is pleased to announce it has reached an agreement with Octagon Industries, Inc. (CDNX CDNX See Canadian Venture Exchange (CDNX). :OTA (Over The Air) Refers to any wireless system such as AM/FM radio and network television that uses open space as its transmission medium. ) to handle, on an exclusive basis, the sales, marketing, and merchandising of its patented FrigoPub(TM) promotional refrigerated re·frig·er·ate tr.v. re·frig·er·at·ed, re·frig·er·at·ing, re·frig·er·ates 1. To cool or chill (a substance). 2. To preserve (food) by chilling. display systems. Octagon Industries is the developer of the FrigoPub(TM) unit being used by brand name marketers as an in-store promotional merchandising vehicle to eliminate out-of-stocks, create additional brand awareness, and increase sales at store level. PromoWorks' President, Michael Kent Michael Kent was one of two founders (see also: Ivan Mindlin) of the Computer Group which used a statistics based sports betting to predict the outcome of college football. The group reportedly made millions each season. , reported today, "Our partnership with Octagon adds a new dimension to our business and creates instant value with our consumer packaged goods Noun 1. packaged goods - groceries that are packaged for sale foodstuff, grocery - (usually plural) consumer goods sold by a grocer plural, plural form - the form of a word that is used to denote more than one clients that are always seeking ways of securing incremental Additional or increased growth, bulk, quantity, number, or value; enlarged. Incremental cost is additional or increased cost of an item or service apart from its actual cost. merchandising space in support of their current promotions in the tightly contested refrigerated sections of the grocery store." Octagon's President, Cam Dyment, added, "This partnership has shortened the sales cycle for the FrigoPub(TM), largely due to PromoWorks strong existing brand and retail relationships." PromoWorks has gained placement authorization in over 5,000 retail locations in addition to the client-sponsored programs currently in operation. PromoWorks is considered a leader in providing consumer packaged goods manufacturers with Account Specific / Co-Marketing programs that are supported by the nation's leading retailers. PromoWorks provides a broad range of promotional products and services essential to effectively and efficiently execute their client's promotions. |
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