"Line56" to relaunch as a quarterly this spring.Line 56 Media (Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , CA) said that it has "repositioned" Line56 magazine and will relaunch Relaunch can refer to several things:
Line56 Media said the new journal will focus on original research and analysis designed to "assist decision- makers responsible for e-business in their organizations." Editorial will also use information from Line56 Research, a research arm that conducts executive surveys and related research for e-business companies. Line 56 will place limitations on the amount of advertising the magazine will carry and said the new paid circulation publishing model "represents an innovative solution to a problem facing many business-to- business publishers." Editorial director Lester Craft said that "our readership read·er·ship n. 1. The readers of a publication considered as a group. 2. Chiefly British The office of a reader at a university. has indicated a strong willingness to pay Willingness to pay (WTP) generally refers to the value of a good to a person as what they are willing to pay, sacrifice or exchange for it. See also
Line56 Media publishes CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. Magazine and Field Force Automation and produces related Web sites, conferences and custom products. |
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