"Infobeat Marketplace" Opens for Business.DENVER Denver, city (1990 pop. 467,610), alt. 5,280 ft (1,609 m), state capital, coextensive with Denver co., N central Colo., on a plateau at the foot of the Front Range of the Rocky Mts., along the South Platte River where Cherry Creek meets it; inc. 1861. , Colo.--(ENTERTAINMENT WIRE)--Nov. 1, 1999-- New Email-Driven Ecommerce Product Launches Just In Time For Holidays Delivering Powerful, One-Stop Shopping Convenience To Merchants and Subscribers InfoBeat, the leading free email news and entertainment service with nearly 2.5 million daily subscribers, today announced the launch of its latest email product, "InfoBeat Marketplace." The new Marketplace, which will be embedded Inserted into. See embedded system. into the HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. version of InfoBeat's personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. email newsletters and delivered daily to InfoBeat subscribers, offers merchants a powerful and targeted channel for reaching consumers just in time for the holidays. The service debuts with links to specials offered by merchants on board, including Amazon, Pets.com, NextCard, Proflowers, Columbia House, Mountain Zone and Ubid. "InfoBeat Marketplace uses the power of email to create a unique and direct connection between merchant and consumer," said Mark Wachen, senior vice president and general manager of InfoBeat. "For merchants, we're adding a targeted and direct distribution channel for reaching our close to 2.5 million daily subscribers with a broad variety of ecommerce offerings. Our subscribers also now have the ease and convenience of shopping for the products and services they want directly from their email." InfoBeat Marketplace is embedded in the bottom of each email newsletter. The new product will debut first in the daily Sports and Entertainment newsletters, which together account for 15 million emails sent each week, and rollout to other newsletters shortly after. Marketplace allows merchants to reach either the entire InfoBeat subscriber base or target by service or audience demographic. About InfoBeat InfoBeat delivers free, personalized news straight to its nearly 2.5 million subscribers' e-mail inboxes. Subscribers customize and choose only the news they want delivered, whether it's News, Entertainment, Sports, Finance, Weather, Reminders, Classifieds or Seasonal Snow reports. InfoBeat's team of more than 20 editors cull cull the act of culling. Called also cast. reports from the most respected news organizations in the world and deliver nearly 6 million email messages daily to consumers who have created their own individual profiles to chose the news they receive. All InfoBeat emails are available in either text or HTML formats. Subscription to the service is free and easy at www.infobeat.com http://www.infobeat.com. Sony Music Entertainment Sony Music Entertainment is a major global record label controlled by the Sony Corporation. In 1988, Sony Corporation acquired CBS Records, Inc. for $2 billion. CBS Inc., now CBS Corporation, retained the rights to the CBS name, and Sony renamed the label acquired InfoBeat in January 1999. InfoBeat is headquartered in Denver and has offices in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. . |
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