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"Email Authentication for Marketers" Webinar to Be Presented by StrongMail Systems and Return Path.


REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif. -- StrongMail Systems, Inc., the innovation leader in email infrastructure software, today announced that it will co-present a webinar with Return Path, Inc., the leading company in email performance management and deliverability. The free webinar, "Email Authentication See e-mail authentication.  for Marketers," will be held on October 4th, 2006 at 10:00 a.m. PDT PDT
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Pacific Daylight Time


PDT Pacific Daylight Time

PDT n abbr (US) (= Pacific Daylight Time) → hora de verano del PacĂ­fico

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 / 1:00 p.m. EDT EDT
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EDT n abbr (US) (= Eastern Daylight Time) → hora de verano de Nueva York

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Email marketing industry thought leaders Dave Lewis, vice president of market development for StrongMail Systems, and Ken Takahashi, vice president of corporate development for Return Path, will address the momentum around email authentication and how it fits together with CAN-SPAM (Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003) A U.S. statute effective January 1, 2004 that allows spammers to be fined up to $6 million.  to create a framework for marketers to manage their brand reputations. Attendees will be provided with step-by-step strategies and best practices for meeting authentication and CAN-SPAM requirements, improving deliverability, and enhancing reputation within the new era of email.
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About StrongMail Systems, Inc.

StrongMail Systems enables companies to realize the value of digital messaging with high-performance servers that simplify and enhance outbound email systems. StrongMail servers integrate a complete set of delivery, tracking and management capabilities into a single platform to "business-enable" email and other digital messages, allowing companies to build new revenue streams, improve customer loyalty and reduce costs. StrongMail servers integrate with existing business applications to unlock the potential of digital messaging for enterprises, service providers and ISVs. StrongMail is located in Redwood City, CA and is funded by Evercore Partners Evercore Partners NYSE: EVR is a boutique investment bank and private equity investment firm located in New York. It was founded by Blackstone Group alumni Austin Beutner and Roger Altman in 1996. , Globespan Capital Partners and Sequoia Capital Sequoia Capital is a venture capital firm founded by Don Valentine in 1972. The firm's partners include Don Valentine, Pierre Lamond, Michael Moritz, Doug Leone, Mike Goguen, Mark Stevens, Jim Goetz, Sameer Gandhi, Roelof Botha, and Mark Kvamme. , the venture capitalists behind Google, Yahoo!, Cisco and Apple. To learn more about StrongMail Systems, visit www.strongmail.com.

About Return Path

Founded in 1999, Return Path is an e-mail performance management company dedicated to improving the reach, delivery performance and overall success of permission-based e-mail programs. More than 1,500 companies use Return Path's services to generate superior results from their e-mail programs, taking advantage of Return Path's pioneering innovation in deliverability, ECOA ECOA Equal Credit Opportunity Act (US)
ECOA E-Mail Change of Address
ECOA Enemy Courses of Action
ECOA Economic Competitive Opportunity Analysis
, list hygiene, double-opt-in list acquisition and best practices strategy. Return Path Delivery Assurance Solutions are the industry's original and premier e-mail deliverability tools and services, including Sender Score Certified for e-mail accreditation and reputation management system Sender Score Reputation Monitor. The company's investors include Sutter Hill Ventures, Mobius Venture Capital, Flatiron Partners, and JP Morgan Partners. For more information, please visit www.returnpath.net.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 2, 2006
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