"Casual" Video Games Lead the Charge in Transforming the Video-Gaming Market, says Turner Investment Partners Commentary.BERWYN, Pa. -- Step aside, son, video games See video game console. have a new player in town, in the form of women, baby boomers See generation X. , and even seniors. So-called "casual" games -- new, easier-to-play games popularized by Nintendo's Wii console -- are catching the eyes (and fingers) of these new audiences, giving video games the potential to be "one of the few retailing success stories in what may be a lackluster lack·lus·ter adj. Lacking brightness, luster, or vitality; dull. See Synonyms at dull. Adj. 1. lackluster - lacking brilliance or vitality; "a dull lackluster life"; "a lusterless performance" holiday shopping season." That's the conclusion of the latest Sector Focus commentary by four consumer analysts at Turner Investment Partners. Turner, an investment firm based in Berwyn, Pennsylvania, publishes Sector Focus commentaries monthly as part of the continuing efforts of its five analyst teams to monitor the market sectors for its growth-stock portfolios. The commentary, entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: In video games, the (casual) play's the thing -- written by Jillian Batten bat·ten 1 v. bat·tened, bat·ten·ing, bat·tens v.intr. 1. To become fat. 2. , security analyst; Bill McVail, senior portfolio manager/security analyst; Halie O'Shea, security analyst/portfolio manager; and Jason Schrotberger, security analyst/portfolio manager -- notes that the video-game industry is expected to generate more than $17 billion in revenue this year and $48.9 billion by 2011. The draw of casual games, such as Activision's Guitar Hero III, is that the average person can play, without in-depth knowledge of a button- or joystick-laden console. The industry is also looking to broaden its appeal with games that feature more sophisticated graphics, movie-like story lines, and even exercise games, like Nintendo's Wii Fit The content may change substantially as more information becomes available. , aimed at the health conscious. The analysts pointed to four companies they think have auspicious aus·pi·cious adj. 1. Attended by favorable circumstances; propitious: an auspicious time to ask for a raise in salary. See Synonyms at favorable. 2. Marked by success; prosperous. prospects over the next two years: video-game producers Activision, Electronic Arts, and Nintendo, and video-game retailer GameStop, each in their own way leading the effort to expand and broaden the video-game market. To read this December 2007 Sector Focus in its entirety The whole, in contradistinction to a moiety or part only. When land is conveyed to Husband and Wife, they do not take by moieties, but both are seised of the entirety. , see the Turner Investment Partners Web site, www.turnerinvestments.com/sectorfocus. Or call 484-329-2439 for a free copy of the piece. As of October 31, 2007, Turner held in client accounts 190 shares of Nintendo, 3.3 million shares of Electronic Arts, 3.4 million shares of Activision, and 3.3 million shares of GameStop. The views expressed represent the opinions of Turner Investment Partners and are not intended as a forecast, a guarantee of future results, or investment recommendations. Past performance is no guarantee of future results. A company's fundamentals or earnings growth is no guarantee that its share price will increase. |
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