"American, P.S.A." - Show to feature Americans giving Public Service Announcements to their fellow Americans.Entertainment Editors NEW YORK--(ENTERTAINMENT WIRE)--June 29, 2001 Just in time for our country's birthday, the New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of based production house the Interactive Consortium announced today the upcoming launch of their new show, "American, P.S.A.", (www.AmericanPSA.com) which will hit the web on July 4, 2001. The show, the first of its kind, will feature 30 second "Public Service Announcements" by Americans, for Americans. The site will also feature links to relative sites where viewers can find additional information or become more involved in the topic addressed by the segment's concerned citizen, an 800 number (1-866-TAPE PSA (Professional Services Automation) An information system designed to organize, track and manage all opportunities, work, resources, costs, revenues and invoices to improve the productivity and efficiency of the workforce. ) that will allow them to rant about any issue they desire and a message board/topic suggestion area. The show's motto says it all, "Our Policy: The Will of the People." The show and site was the brainchild of Morgan Spurlock, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of The Consortium, a West Virginia West Virginia, E central state of the United States. It is bordered by Pennsylvania and Maryland (N), Virginia (E and S), and Kentucky and, across the Ohio R., Ohio (W). Facts and Figures Area, 24,181 sq mi (62,629 sq km). Pop. native transplanted to New York when he went to New York University New York University, mainly in New York City; coeducational; chartered 1831, opened 1832 as the Univ. of the City of New York, renamed 1896. It comprises 13 schools and colleges, maintaining 4 main centers (including the Medical Center) in the city, as well as the Tisch School of the Arts School of the Arts is the name of several schools (usually high schools) that are devoted to the fine arts, including:
"There were so many individuals torn by last year's election results, I believe that over the next four years we're going to witness a tremendous change ... citizens will finally become active. This (American P.S.A.) will give everyone a forum to speak out," Spurlock says. He and his camera crew walk the streets of New York looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. individuals who are willing to speak their hearts and their minds. "The response has been tremendous," notes Spurlock, "we're continually met by people who have an issue that is meaningful to them." But not everyone is instantly eloquent, Spurlock adds. "Once someone is put on the spot to talk about a topic that they are passionate about, even the most vocal individual can become tongue tied. That's why we encourage people to send us their P.S.A. on video for inclusion on the site." Each P.S.A. will be downloadable and e-mailable, capitalizing on the viral nature of the web, a huge contributing factor in the success of their first web hit, "I Bet You Will," (www.ibetyouwill.com) the show that proves people will do anything for money. To date, that site, the top live-action show on the web, has received more than 27 million hits from over 100 countries, celebrated its one-year anniversary and added big name sponsors. When asked about the 180-degree difference between American P.S.A and their first web smash, I Bet You Will, Spurlock laughs. "Maybe I'm a little disenchanted dis·en·chant tr.v. dis·en·chant·ed, dis·en·chant·ing, dis·en·chants To free from illusion or false belief; undeceive. [Obsolete French desenchanter, from Old French, as well and want to prove that we have more to give to the greater good than just pouring tomato sauce down someone's pants." |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion