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"Adventures of Ana L'Tech" Viral Video Gains Global Audience.




More Than 10,000 Views in 115 Countries in 2 Weeks

NEWARK, Del. -- "The Adventures of Ana L'Tech" -- a 6 minute video that mixes science and fun with not-so-subtle Monty Python Monty Python('s Flying Circus)

British comedy troupe. The innovative group, formed in the early 1960s, came to prominence in the 1970s, first on television and later in films.
 references - has been viewed more than 10,000 times in at least 115 countries.

The video, produced by Analtech, Inc. - the only U.S. manufacturer of Thin Layer Chromatography Thin Layer Chromatography (TLC) is a chromatography technique used to separate chemical compounds [1]. It involves a stationary phase consisting of a thin layer of adsorbent material, usually silica gel, aluminium oxide, or cellulose immobilised onto a flat,  plates - and the Delaware Film Company, was launched on September 17, 2008 with a premier before more than 100 members of the Delaware BioScience Association.

"The response has been overwhelming," said Steven Miles The wikipedia has articles about multiple individuals named Steven Miles:
  • Steven Miles (football player), a football player for the Stevenage Borough Football Club, in the United Kingdom.
  • Steven H. Miles, an expert in bioethics.
, General Manager of Analtech. "We've seen the video posted on dozens of web sites ranging from Wired.com to blogs in Sweden and Brazil. What's most exciting, though, is the responses from teachers who say they are sharing this with their students and the e-mails from scientists around the world who have some fascinating applications for this separation technology."

"From a marketing perspective, this is a resounding re·sound  
v. re·sound·ed, re·sound·ing, re·sounds

v.intr.
1. To be filled with sound; reverberate: The schoolyard resounded with the laughter of children.

2.
 success," said Micky Jones, Assistant Marketing Director for Analtech. "The vast majority of those 10,000 viewers are the scientists, professors, lab techs, and students who are on the cutting edge of separation science."

The video takes its cue from the famous "witch trial" scene in "Monty Python and the Holy Grail" - but in this case the young lady accused of witchcraft is able to demonstrate separation science using a Cyclograph centrifugal device, not only saving her life but also exposing corruption and freeing her people.

The video features the talents of several prominent figures from Delaware, including U.S. Congressman Michael N. Castle Michael Newbold "Mike" Castle (born July 2 1939) is an American lawyer and politician from Wilmington, in New Castle County, Delaware. He is a member of the Republican Party, who served in the Delaware General Assembly, as Lieutenant Governor of Delaware, two terms as Governor of , Delaware State Auditor State auditors are executive officers of U.S. states. The office usually is created by the state constitution.
  • Alabama State Auditor
  • New Jersey State Auditor
  • North Carolina State Auditor
  • Ohio State Auditor
  • Minnesota State Auditor
 Tom Wagner, popular talk show host Rick Jensen, World Trade Center Delaware Executive Director Rebecca Faber, and members of the Delaware BioScience Association.

Much of the feedback on the video has centered around the production value. The project was filmed on the industry revolutionizing RED camera. Users of the Ultra-HD camera include Peter Jackson and Steven Soderbergh.

"We're very fortunate to be early adopters of this technology," said writer/director Christopher Stout of the Delaware Film Company. "We're no longer limited to 35mm for our high-end projects. This was such a fun project that we really wanted to treat it like a film so it would rise above your average online video."

The entire film can be viewed through YouTube, Vimeo, Funny or Die, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Video, and more than 20 other video sharing sites A Web site that lets people upload and share their video clips to the public at large or to invited guests. Acquired by Google in 2006, YouTube became the most popular video sharing site on the Web. See YouTube. , but can be viewed in high definition through www.AdventuresOfAna.com.
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Publication:Business Wire
Date:Oct 2, 2008
Words:412
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