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"APTEGRITY": Cutler Systems Management Unveils New Corporate Identity.




Business & High Tech Editors

WAYNE Wayne, city (1990 pop. 19,899), Wayne co., SE Mich., a suburb of Detroit, on the Lower Rouge River; inc. as a village 1869, and with surrounding areas as a city 1960. It has automobile and aircraft industries and other varied manufactures. , N.J.--(BUSINESS WIRE)--June 12, 2000

Leader in Web Application Management Emphasizes

Application Expertise, Quality of Service

Cutler Systems Management, Inc. the leading provider of Web application management services, announced it has changed its name to Aptegrity, Inc., effective today. The move reinforces the firm's exclusive focus on the management, maintenance, support and evolution of e-business (Electronic-BUSINESS) Doing business online. The term is often used synonymously with e-commerce, but e-business is more of an umbrella term for having a presence on the Web.  applications as well as its commitment to the highest standards of service delivery.

"Based on the promise of 'application integrity,' Aptegrity is a compelling brand identity that plays perfectly to our strengths," said Brad Galle Galle (gäl), city (1995 est. pop. 87,000), capital of Southern prov., extreme S Sri Lanka, on the Indian Ocean. An agricultural market center, it exports tea, rubber, coconut oil, cloves, and other products of the surrounding region. , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Aptegrity. "All aspects of our corporate culture - from the experienced professionals we recruit to our leading-edge support environment - are focused on enabling the ongoing success of the applications in our care."

Founded in January 1999, Aptegrity was the first Web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term.  firm to specialize speĀ·cialĀ·ize
v.
1. To limit one's profession to a particular specialty or subject area for study, research, or treatment.

2. To adapt to a particular function or environment.
 in the post-deployment challenges faced by organizations implementing Web initiatives. Aptegrity's services address the full spectrum of application lifecycle concerns, including performance, availability, scalability, and staffing issues. Aptegrity also serves as a single point of contact across infrastructure and hosting support for fast, efficient resolution of mission-critical system integrity issues.

"Aptegrity becomes involved during the most critical portion of the Web application lifecycle - when a site is up and running and its users are depending on it to be available, perform, and meet functional expectations," explained Galle. "The ongoing performance of Web applications ultimately determines the success or failure of an e-business initiative."

Today, Aptegrity has more than 80 employees across three offices, and the company partners with many of the leading Web development firms and e-consultants in the U.S. and abroad. Aptegrity's services support and accelerate the highly complex e-business efforts of Global 2000 organizations and select Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 businesses, often across portfolios of multiple Web applications.

About Aptegrity

Aptegrity (formerly Cutler Systems Management) is the leading provider of application management solutions for Web-based business initiatives. Headquartered in Wayne, NJ, the firm's professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  help some of the world's leading organizations manage, maintain, support and evolve business-critical Web applications. Aptegrity's application management services address the full spectrum of post-development challenges faced by IT groups and enable companies to minimize the drain on internal IT resources, focus on core competencies A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
 and gain greater value from their e-business initiatives. For more information, please call 973.237.9100 or visit www.aptegrity.com.

"Aptegrity," the Aptegrity logo and "Cutler Systems Management" are service marks of Aptegrity, Inc. All other trademarks and registered trademarks belong to their respective holders.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 12, 2000
Words:419
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