"27 DRESSES" + 27 LIVE STANDEES + 27 Locations + December 27 = 1 Movie Promotion "First" for New Romantic Comedy Starring Katherine Heigl.LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. -- Forget the life-size cardboard cutouts you see at your local movie emporiums. For its upcoming romantic comedy "27 DRESSES," Twentieth Century Fox is bringing a new dimension to film promotions. The studio is introducing the first-ever LIVE STANDEES - 27 models at 27 specially-selected locations across the country, wearing specially-made bridesmaid dresses adorned a·dorn tr.v. a·dorned, a·dorn·ing, a·dorns 1. To lend beauty to: "the pale mimosas that adorned the favorite promenade" Ronald Firbank. 2. with the film's title and credits. (The dresses were inspired by the film's poster, in which star Katherine Heigl Katherine Marie Heigl (born November 24, 1978) is an Emmy-winning and Golden Globe-nominated American actress and former fashion model. Biography Early life Heigl was born in Washington, D.C. wears the special garb.) The date of this history-making event? That would be December...27, when the studio holds sneak previews of the movie at selected theaters. Katherine Heigl is always a bridesmaid but never a bride in the romantic comedy 27 DRESSES. From the screenwriter of "The Devil Wears Prada," 27 DRESSES centers on Jane (Heigl), an idealistic, romantic and completely selfless woman...a perennial bridal attendant whose own happy ending seems nowhere in sight. But when younger sister Tess captures the heart of Jane's boss - with whom she is secretly in love - Jane begins to reexamine re·ex·am·ine also re-ex·am·ine tr.v. re·ex·am·ined, re·ex·am·in·ing, re·ex·am·ines 1. To examine again or anew; review. 2. Law To question (a witness) again after cross-examination. her "always-a-bridesmaid...." lifestyle. She gets help - and maybe something more - from a cynical journalist with whom she seemingly has nothing in common. "27 DRESSES" opens everywhere January 11, 2008. About Fox Filmed Entertainment One of the world's largest producers and distributors of motion pictures, Fox Filmed Entertainment produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of FFE FFE Fédération Française d'Equitation (French governing body for equestrian sport) FFE Fédération Française des Échecs FFE Food for Education FFE Flat File Extractor FFE Frontier: First Encounters : Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight searchlight, device, usually swiveled, using a lens and reflecting surface to direct a powerful beam of light of nearly parallel rays. In 1892 such apparatus was used along the English Channel in coastal defense and later, in the South African War, as an aid to Pictures, Fox Atomic, and Twentieth Century Fox Animation. |
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